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Invest in Tuscany,
Invest in Values
Is not just a book to be browsed on electronic devices: the e-book is divided into 16 chapters, each one dedicated to one of the multinational companies present in the area and is designed as a portal providing access to a series of multimedia products
Why invest in Tuscany?
There are at least 7 good reasons
to locate your business in Tuscany
1. A dynamic and diversified economy. Thanks to a per capita GDP higher than the national and European averages, and a deep-rooted tradition in the production, design, and marketing of Made in Italy products. 2. A vast pool of talent. Ensured by the excellent university system capable of guaranteeing a higher level of education and research than the national average. 3. Central location in Italy and in the Mediterranean basin. Easy access to a large consumer market.
4. A regional government “open for business”. The Tuscan regional system has always shown particular attention to promoting legislation in support of investors. 5. In the region of Tuscany, the cost of living is highly competitive: costs are lower than the national and European average. 6. Key sectors. An economic environment that includes Life Science, Fashion, Digital & ICT, Yacht Building, Logistics, Agribusiness, Tourism, Smart Industry, Transport & Mobility, and Prestigious Assets. 7. An Outstanding quality of life. In terms of the environment, health, safety, leisure, business, and employment… Tuscany offers a unique cultural and natural environment, perfect for attracting and retaining top talent.
Incentives
An incentive is a key,a tiny object with
astonishing power to change a situation
Network
Have a reliable and comfortable assessment
with our partners and set up your business in Tuscany
Resouces & tools
Useful guides and tips to approach
to Tuscany’s business world
Business Locations
Enterprise landing locations
to set up in Tuscany
Tuscany has so much
to offer
Start up your business in one
of the most attractive and smart regions in Italy
1
A dynamic and diversified economy
2
A vast pool
of talent
3
Central location in Italy and in the Mediterranean basin
4
A regional government open to business
5
Competitive
costs
6
Key
sectors
7
An Outstanding quality of life
![](https://www.investintuscany.com/wp-content/uploads/2019/01/tuscany-map2.png)
Invest in Tuscany
Overview of the regional
context and its opportunities
Capital city
Florence
A region internationally renowned for
Fashion and Made in Italy, tourism (historic sites, art cities,
nature), processed and agricultural products
(ceramics, precious metals, wine, olive oil…)
quality of life
Manufacturing tradition
Industrial districts: fashion-design, textiles, marble, wood,
furniture, paper, boat building, jewelry
Skills, research, development & innovation
3 universities (Florence, Pisa, Siena), 3 institutes of higher education, 12 technology clusters, 17 National Research Council (CNR)
Institutes FDIs
> 7.4k local units of foreign and italian multinationals.
10 main cities
Florence, Pisa, Livorno, Lucca, Siena, Pistoia, Arezzo,
Grosseto, Massa, and Prato.
3 international ports
Livorno, Piombino, Carrara
2 main international airports with more than forty destinations
Florence, Pisa
Among the busiest routes are Paris, Frankfurt, Amsterdam,
Munich, Zurich, Madrid, London, and Brussels.
22,994
Area km2
3.7 M
Population
54.8 B
Export Euro
31,891
GDP per Capita
Sectors
Agribusiness
Fashion
ICT
Life Sciences
Yacht Building
![](https://www.investintuscany.com/wp-content/uploads/2019/03/icone-turismo-11.png)
Tourism
Smart Industry
![](https://www.investintuscany.com/wp-content/uploads/2019/07/car-parts.png)
Transport & Mobility
Logistics
Prestigious Assets
Business Locations
News
Sammontana, record year for Tuscan ice cream: revenue up 13% and new plant in Empoli The Bagnoli family closed 2023 with 549 million euros in revenue. By 2026, a new 3,700 square meter plant will increase production capacity by 10%.
Tuscany among the 151 European Regions with the Regional Innovation Valley Mark Tuscany has recently been included among the 151 European regions that have received the Regional Innovation Valley (RIV) mark, as announced by the European Commission.
The Pharmaceutical Industry drives Tuscan manufacturing growth The pharmaceutical sector is a key driver of Tuscany's manufacturing industry, with exports reaching €8.4 billion in 2023 and employing over 17,000 people. Major companies like Menarini, Eli Lilly, and GSK lead this growth. Despite challenges like the payback system and lengthy drug approvals, the sector thrives due to substantial investments in research and development.
Artificial Intelligence: a driver for investment attraction Artificial intelligence (AI) is becoming crucial for IPAs by enabling efficient evaluation of investment opportunities and risks, thus enhancing the precision and effectiveness of their strategies. Successfully integrating AI can attract high-quality investments and foster economic development.
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